I stumbled upon a very interesting quote about entrepreneurship by Jas Bagniewski, Co-Founder of Eve Sleep , ( currently the UK’s #1 direct-to-consumer mattress and bedroom product brand)                               

Don’t get distracted. Never tell yourself that you need to be the biggest brand in the whole world. Start by working on what you need at the present moment and then what you need to do tomorrow. So, set yourself manageable targets

There is no need to sugarcoat it like some people would do. Truth be told, entrepreneurship is not an easy venture, not for the faint hearted; it will bring failures and a little rumblings here and there but in the long run like a bird that has grown wings, it flies into the skies, learns the workings of the wind and soon becomes the master of the air.

 The good thing about entrepreneurship is that success is achievable and attainable and I will be sharing a few realistic tips on how to move from a growing or budding start up to an established company.

                                                                HERE WE GO!

Listen To Everything: As hard, inconvenient and tasking as it may seem, listen to friends, family, experts, even you!

Be like a sponge, absorb everything and when you’re done, squeeze out the ones that are not important to your vision and plan for your business idea and retain the important ones.

Keep an inventory of all the resources you come across to develop a detailed plan.

Be sensitive to how people react when you tell them about your startup, read their body language. Do they like the idea? Watch out for facial expressions, be able to look through the smiles and niceness, are they just being nice and really think you’re going in the wrong direction? Encourage your listeners to be honest, blunt and candid with you.

 The collective opinion you get from peers could give you an idea of how consumers and customers will react.

Don’t forget to seek advice from experts, veteran business owners including small start ups in the field of business you want to go into; maintain a free line of commu ication with these people.

These folks know first-hand what does and doesn’t work.

Wise entrepreneurs learn from the mistakes that other business owners have made.

At Ubuyng, we have an excellent customer care service team with helplines and feedback loops where customers, professionals and the public can reach us for enquiries, feedbacks, complaints, suggestions, ideas. Kindly log on to Ubuy.ng and reach out to us, we are waiting!

Be a solution Provider

Honestly, it’s easier to gain a strong customer base when your start up is out to fix a problem. Your startup should take care of a certain need or needs in the market or sphere of business or endeavor it is into.

That’s why at Ubuyng, we are out to fix the problem of unemployment in the country by creating a community where customers in  need of professional services can connect with professionals and experts at no cost, choose from the wide range of bids that come in from the professionals without stress. This is a win-win situation because we are creating job opportunities for professionals and giving the customers ease, comfort and flexibility.


Home in on why you are opening your own business. Understanding your motives will help you create a brand and market your company. Know what problems your target customers face and how you can solve them.

Tell people about your brand

As an entrepreneur or a startup company, you should be able know how to sell your brand. I understand the intimidation, anxiety, fear and reservations that could come with sharing your business with the world, especially when you’re starting out

If you’re worried what people will think about your business, you need to get over it.You’ll need to learn how to convince consumers to buy from you and relate with your brand.

Want to know the truth? Moneymaking could be difficult and if you’re not outgoing, you’ll have to learn how to be socially active. If you truly crave business success, you can’t afford to be shy.

Are you an introvert? You’ll have to learn how to “put yourself out there” for the sake of your business.

Be ready to speak confidently and communicate convincingly about your business, even if it makes you uncomfortable, you’ll get used to it with time. You also need to market and network regularly.

Understand the laws regulating start ups

You need to have a full grasp of the rules and legal implications that come with opening a business especially start-ups so in order follow government regulations, to avoid facing penalties out of ignorance.

You need to register your business with the relevant authorities. Your business should have a legal structure and an accounting system

As you hire workers, you need to follow employer laws.


I write everything apart from suicide notes. Creative content writing is my niche and you're welcome to my world. I am a graduate of Mass Communication, Les Cours Sonou University, Republic of Benin. The soft rock genre defines my music taste; I love nature and the peace it brings, that's why the beach has a home for me. I love stargazing too!


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